YACHT CITY - Giorgio Cassetta

We were honored to host Giorgio Cassetta at Yacht City for an exclusive lecture dedicated to our design students. His message was clear: technical excellence is not the goal, but the requirement for creative freedom. Key takeaways from his talk: 1. Technical Mastery: Refine your skills so that digital and manual tools never become a limitation to your vision. 2. The Human Element: Design is a humanistic process. Study the cultures you design for and never stop being a critical observer of your own work. 3. The Lesson of Failure: Success is built on the humility to get back up after a mistake. Without errors, there is no growth. A huge thank you to Giorgio for sharing his journey—from a kindergarten drawing kept by his grandmother to becoming a leader in the yachting industry. . Yacht City is a project created to strengthen education and research in the nautical sector, promoted by the Politecnico di Milano, Boat Show Television, and Yacht Design Magazine. Sponsored by Navico Group, Mapei Marine, AzkoNobel, Biesse. . @giorgio_cassetta . #YachtCity #Masterclass #YachtDesign #GiorgioCassetta #IndustrialDesign #Mentorship